Enterprise Social Networking Mindshifts by Catherine Shinners

My Merced Group business partner, Catherine Shinners, has published a useful series on Enterprise Social Networking Mindshifts. As McKinsey has shown there is a lot of value to working with social tools and processes. Yet, as Catherine notes, according to a report released by Ovum last week, there's only about a ten percent (10%) adoption rate in organizations.  In the series she provides useful ways to make creative uses of social networking and increase adoption. I will let you read what she wrote and not repeat it here. Take a look.

Here is the list of posts in her series

Enterprise Social Networking Mindshifts #1 - Think Community

Enterprise Social Networking Mindshfts  #2 - Why Community Matters

Enterprise Social Networking Mindshifts #3 - Managing Social

Enterprise Social Networking Mindshifts #4 - Working Social

 

Comments

[Gerald Kelley]

I also want to learn more about social networking and social media marketing because most of the people are start using them in different reasons. And I also want to know that effect of social media in our economy.