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January 22, 2009

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Mike Chapman

Bill, you've done a great job of documenting the progress of the Obama effort from a social media standpoint. I've just got to believe that enterprises and other non-political organizations will learn some valuable lessons from the Obama effort. One notable takeaway...if you've got nothing to hide, you'll have no problem sharing more, rather than less, information with the public.

Obviously proprietary information isn't posted on the blog, but everything that can be is and every effort is being made to put as much possible out for public consumption. This building of trust with voters could work even better for private sector interests if they chose to use it. No one receives more scrutiny than the President. If he can do it, anyone can.

Robert Baron

Mike

Thanks for the great comment. I agree completely. Blogs can be great for companies. I was impressed with the business and web competency of the Obama campaign, independent of the policy issues. I am hopeful that this competency will carry over to the administration. We need it now. Bill

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