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« Social Media Leads the Future of Technology – HBS Panel | Main | The Many Ways IT can be Friendlier to the Environment and Save Money at the Same Time »

December 17, 2008


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Todd Waymon

Hi Bill, Interesting that IBM is looking at impact. We've been training folks for years in practical networking skills. (See
And have been wondering how best to reach all the users of social networking systems - the skills are basically the same whether in face-to-face or on-line relationship building. We are chunking our content now in hope that a way will be found to deliver it appropriately in a just-in-time, as-needed, on-the-go manner. We provide structure for all three priorities you have listed: "interacting with colleagues on a personal level, career advancement, and the ability to convince others to support ideas and projects." Surely providing how-to-use-it skills right in the software would up the impact, don't you think?

Bill Ives


I certainly agree with your last point. Changing behavior is always the hardest part of implementing new software. Bill

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