Here is another niche market that makes sense for blogs. As the Boston Globe writes in Brokers in Blogsville, “As in other industries, the use of blogs has exploded in the real estate sector in the last two years -- as many as 750 according to an informal tally by Robert Melton, a real estate blogger in Pittsburgh.”
They go on to add, “No mere fad, the blogs are also changing the dynamics that have dominated home buying and selling for generations. They've allowed some agents to break away from large brokerages and turned knowledge and media savvy, rather than personal connections, into the coin of the realm for ambitious brokers.”
Some of the Boston real estate blogs include: Boston Real Estate Blog, condoDomain, thehousingbubbleblog, and Bostonbubble. Others include futureofrealestatemarketing and TheRealEstateTomato.
There is also a group of services to support these real estat ebloggers. Activerain hosts a discussion forum on blogging and search engine optimization with more than 600 subscriber. Project Blogger teams veteran and rookie real estate bloggers in a contest to develop successful real estate blogs. Another service is Bringtheblog, a blogger-for-hire service for real estate professionals. web 2.0 web 2.0 marketing business blogs
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