Intranet Social Bookmarking: Playing Tag Behind the Firewall

I recently wrote an article, Intranet Social Bookmarking: Playing Tag Behind the Firewall, for the July August issue of Intranets Today. Intranets Today is an excellent online and print publication put out by Information Today that does not have ads and their content is for paid subscribers only. However, they were kind to make my article free to all for the rest of the month. It will become protected again on August 1 so follow the link above before then to have access to a free copy of the piece.

This was a fun project to write and I featured IBM’s Dogear and the Harvard Berkman Centers’ Playlist as examples of enterprise tagging systems. Playlist is an open source and free web application but it can be adopted for enterprise use. As I wrote in the article, Taking social bookmarking behind the firewall opens up new uses, including the following:

Providing topical resource lists that can be personalized and shared—creating personal "knowledge management" systems through lists of winning sales proposals, best practice deliverables, etc., around specific topics or work efforts;

Extending individual profiles to let others know what content an individual considers important;

Facilitating discovery of employees with similar interests or facing similar issues;

Offering support to online workgroup activity;

Measuring popularity of intranet documents through numbers of tags; and

Supplementing enterprise search engines through the emergence of new keywords that are meaningful to employees. enterprise 2.0 enterprise tagging

Comments

[Tomoaki Sawada]

Bill, your articile best describes what is happening behind the firewall using social bookmarking. Looking forward to seeing your comparative summary of the types of approaches of leading bookmarking solutions from functional point view in future on this blog. best regards.