Auto Europe has RSS

Here is a growing trend. Companies offering RSS feeds of the updates to their special deals. The Auto Europe site says:

“NEW! Subscribe to our RSS feed: You can get the latest travel deals from Auto Europe free in your RSS reader. Just right-click (control-click on a Mac) on the XML button below and copy the link into your favorite RSS reader.”

They still offer an email update option. It will be interesting to see when RSS passes email as a customer update tool.