The AppGap posts began toward the end of January 2008. Here, I am primarily doing product commentaries with a few other things thrown in. Below are the ones for January. There will be more in February.
The AppGap posts began toward the end of January 2008. Here, I am primarily doing product commentaries with a few other things thrown in. Below are the ones for January. There will be more in February.
I have been writing about the work of Nora Ganim Barnes and her colleagues at the Center for Marketing Research at the University of Massachusetts Dartmouth for some time. See my last post on them: Is Social Media Reaching a Plateau in America's Largest Companies? They recently released a new study on the usage of social media in fast-growing corporations. This new study continues the Center’s work on Inc. 500 social media usage for the fifth consecutive year, providing a useful longitudinal study of corporate social media use.
In the first study of 2007, the smaller INC 500 companies outpaced the Fortune 500 in blog use (19% vs. 8%) and this trend continued as both group increased their blogging over the years. Now for the first blogging has declined in the Inc. 500 as other social media tools have emerged. In 2010 50% of the Inc. 500 had a corporate blog, up from 45% in 2009 and 39% in 2008. Now in 2011, the use of blogging dropped to 37%. In contrast, they found, in a related study that blogs continued at the same 23% level in Fortune 500 companies.
There are other shifts as the use of Facebook, LinkedIn, Twitter, YouTube, texting, downloadable mobile apps and Foursquare are increasing while there are reductions in the use of blogs, message boards, video blogs, podcasts and MySpace. Specifically, in 2011 74% of the Inc. 500 used Facebook and 73% used LinkedIn. Twenty-five and 24% respectively find that Facebook or LinkedIn is the single most effective social networking platform. In addition, texting, downloadable mobile applications, and Foursquare are used by 13%-15% of the 2011 Inc. 500.
Social media is seen as an effective tool in a variety of ways with 90% of responding executives indicate that social media tools are important for brand awareness and company reputation. In addition, 88% find social media as important for generating web traffic, 81% find it important for lead generation, and 73% find social media tools important for customer support programs. At the same time I was surprised to see a drop in monitoring social media as the 2011 study found that 68% of companies do monitor, down from 70% in 2010, which was the highest percent of the past 5 years. Although is a small drop and we will have to see if this trend continues.
Investment in social media will continue to increase for most as 71% plan to increase their investment, 25% said they would keep their social media budget the same, and only 1 company (4%) plans to decrease its investment. Only 24% of the Inc. 500 now have a written social media policy for their employees who use these tools on behalf of the company. This number clearly needs to increase. Measurement will also likely increase as current metrics include: numbers of fans, followers and supporters (26%), web traffic (25%), lead generation (16%), reduced cost of customer support (10%), the value of sales generated through social media programs (7%).
Most firms are filling resource requirements internally as 66% report retraining or repositioning existing employees to handle their social media efforts, 10% use external consultants or agencies, and 7% have made new hires specifically for their social media needs. In summary, 91% of the Inc. 500 are now using social media to market their brands with a shift from blogs as the main tool to Facebook, LinkedIn and Twitter. This matches my intuitive and informal observation but it is really useful to have this useful research to validate these trends.
I drove to New Orleans from seeing Geno Delafose and French Rockin' Boogie at Whiskey Landing in Henderson and went directly to a festival of local musicians at Tipitina's. It was the second annual Fess Festival. With special guests Cosimo Effect, Tom McDermott, Joe Krown, Cha Wa Featuring Tom Worrell, Brother Tyrone & The Mind Benders, John Gros, Khris Royal, CR Gruver, Glen David Andrews, Al "Carnival Time" Johnson, David Torkanowsky, Alfred Uganda Roberts, Joshua Paxton, Jo "Cool" Davis, Rich Vogel, DJ Davis Rogan.
As the site said, “Pianist, composer, and singer, Professor Longhair, is one of the most important musical figures in New Orleans' rich musical legacy. Born Henry Roeland Byrd (also known as Fess) in Bogalusa, Louisiana. Ne became the embodiment of New Orleans rhythm and blues at his peak in the late '70s. Fess influenced countless musicians, such as Fats Domino, Dr. John, Allen Toussaint, Henry Butler, Huey "Piano" Smith, Marcia Ball, Champion Jack Dupree, Jon Cleary, the Meters, and the Neville Brothers.”
The first group was good. Then there was a buzz at the side door and people move closer to the stage. Dr. John made a surprise appearance and he brought a great band. They did a long high-energy set. I was standing 15 feet from him during this. The crowd was going wild. John Gros from Papa Grows Funk joined him for one number and John later played with some others.
Then Joe Krown played a solo. Dr. John was a tough act to follow as he noted. Just as the crowd had calmed down a bit after Dr. John, Allen Toussaint shows up as another surprise in a red coat and does a solo gig. He did some standards and then a few Christmas songs. He was very warm and spent a lot of time talking to people as he came and went. There was a lot of love in the room.
Later Davis Rogan, who is the model for the Steve Zahn character in HBO Treme played, piano and sang. He was good. There were other bands and it was still going strong after midnight.
One of the great joys of going to New Orleans is all the wonderful live music in a wide variety of music styles, most of which originated here or in the country side to the southwest of the city. I already covered the Cajun and Zydeco musicians on their home turf that I saw on this trip (see Taking in Zydeco Music in Opelousas Louisiana and More and Taking in Cajun Music in the Lafayette Louisiana Area). Here is what I found in New Orleans. I went out every night but still missed a lot.
On my first night I went to Frenchman Street for a nice dinner and some music clubs. The best one was a high energy set by Trombone Shorty's brother David Glenn Andrews at d.b.a. It got off to lively start and he played most of the numbers from his new CD that I bought. Then he mentioned some actors from the HBO series Treme were in the audience as they did a benefit together over the weekend. First, the Big Chief's friend who did the hauling business, actor David Jay, came up on stage after being in the audience for a while. He was actually a good singer. See first photo below. He is on the right doing a bounce version of a 80s R&B number. Then the actor who plays the Big Chief, himself, Clark Peters showed up and came up on stage and joined in for a number. He is the far right in the second photo.
On the way to d.b.a I also saw Aurora Nealand and the Royal Roses at The Masion and got one of their CDs. They play old style swing jazz. Earlier there was good blues by Lil Red and Big Bad at the Balcony Music Club (1331 Decatur Street – 504-599-7770).
On several afternoons I went to the Gazebo in the French Market where they have live music in an outdoor cafe. It is relaxed venue. There is another outdoor music cafe close by but I find the Gazebo more intimate. This time I heard Ellen Smith and her group and bought their excellent CD of covers, On Time: Gazebo Afternoon.
I ended up seeing the Treme Brass Band twice. First at d.b.a, on Tuesday and then at their home club, the Candlelight Lounge in Treme on Wednesday. The Candlelight Lounge is located at 925 North Robertson Street (504) 525-4748. The high energy trumpeter Kenny Terry leads the band, co founder Benny Jones, anchors with snare drums, co founder Lionel Batiste is on the bass drum, and a there is a cast of regulars and guys who come to sit in. The core of the band was the same at both clubs but a few extras joined at the Candlelight.
The crowd at the Candlelight was much younger so they were more active than the older folks at d.b.a. and danced more and were entertaining themselves and encouraged the band. The audience made the break entertaining as they continued to be active with some good background music playing loudly. I stayed for the second set as a result. The sets were essentially the same but I would recommend seeing them at the Candlelight as there is much more energy and it is their home club. The first photos are from d.b.a. and the second set from the Candlelight. Here is my friend Paul Tamburello’s post on them: New Orleans: The Treme Brass Band Lights Up The Candlelight Lounge.
Then I went to the Lafayette and Opelousas area for Cajun and zydeco. Returning on Sunday night I went to a fess festival to honor Professor Longhair at Tipitina’s (501 Napoleon Avenue). It was amazing with serious surprise guests and deserves it own post that appears tomorrow.
On my last night I saw Papa Grows Funk at the Maple Leaf 8316 Oak Street (504) 866-9359 in my old neighborhood. Their band leader, John Gros, had played at the Fess Festival the night before both in a number with Dr. John and with a group of his own but not Papa Grows Funk. I have several of their CDs and saw them at the French Quarter Festival. This set featured some new numbers and was very hard driving.
Here are my music explorations in January 2010, and New Orleans Lives Music Samples May 2011, the last two times I was there. The WWOZ music calendar provides a comprehensive list of live music in the city.
I have writtten about JackBe several times over the past few years and watched their evolution from a mashup provider to using their technology to support a new wave of business intelligence (see for example, JackBe’s Presto provides Real-Time Intelligence with a Focus on the Business User). What originally started as an enterprise mashup platform has now evolved into a real-time business intelligence platform that connects directly to live data sources and delivers information through Enterprise Apps and Dashboards as needed by business users. I recently spoke with Chris Warner, VP of Marketing and John Crupi, their CTO, about their latest release of Presto which focused on smartphone and tablet users.
Chris talked about the rise of mobile in general and with business intelligence in particular. One analyst puts the current use of mobile for business intelligence at 8% of total use. Gartner now claims that by 2014 a third of business intelligence will be accessed through mobile devices. If they are including tablets in with mobile I can see this happening. Chris said that this increased use can take two forms. It can be a new channel for current users and an opportunity to reach new users with new apps. He hopes that the latter occurs, as it is a great opportunity.
Chris gave me an example. A data center operation manager, who supports several centers and is constantly on the go, needs to be able to monitor what is happening at these centers without having to log into a desktop or even lap top computer. They need a mobile tablet to get alerts, check on performance levels and respond to calls for support. They need a mobile operations dashboard. There are many people who do have operational responsibilities who fall into this category of need.
GE Aviation is one of JackBe’s clients using Presto for data center monitoring. GE Aviation has been working with Presto over the past year and half and has been very successful. They attribute some of this success to being able to develop Apps at a much more rapid rate than with previous technology solutions. For example, “A request came in from senior management asking for an additional App to be developed after the majority of the solution was implemented, ‘the project sponsor was able to send a last minute requirement to their developer and the was App built and deployed in less than 24 hours’ Normally, this would have taken them several weeks due to all the politics and policies GE has in place for their BI environment.
Chris predicts that operational dashboards, in general, will be one of the killer business apps for tablet. Other examples include agencies within the US Dept of Defense that use Presto for situational awareness, Smartronix uses it for budget performance management within its government clients, and Qualcomm looks at real-time program management KPIs. This all makes sense to me. Here is a sample dashboard on an iPad.
Chris went on to say that business intelligence is under going a renaissance and taking new forms. I would agree and it is the new forms that are driving the resurgence. First there is big data as the volume of content expands. Part of this growth is driven by user-generated content through social media. There is also an increase in the quality of analytics and focus on predictive measures.
Looking at social media there is some structure present through metadata. For example, Twitter has hash tags and location. You can look at volumes and tagging to see where spikes occur around topics. This and other sources now allow for real-time intelligence so business users can get information while it is still relevant to their decisions.
So support this new wave of business intelligence software needs new capabilities. Chris outlined three components of these requirements. First there are live connections, second, self-service assembly, and third pervasive apps. You need to get information immediately from multiple sources. Users are increasingly expecting self-service in all that they do and finally, you need to be able to publish and use apps anywhere. This latter requirement is where mobile comes in.
Chris and John showed me some components of Presto that address these issues. One of the features that I especially liked is the ability to preview what an app looks like in desktop mode, smart phone portrait and landscape views and tablet portrait and landscape views. You can see a close up of screen that shows these options below.
Mobile users are starting out expecting self–service. Most of them go out and get their own devices and do not wait for their firm to supply them. These same people are not going to want to wait for IT to set up their business intelligence apps. I think that Jackbe is making some wise moves to not only go into mobile in a significant way, but also to enable self-service for users as part of this offering.
Geoff Bock provides a useful look at what firms need to do to make their Web sites relevant to today’s Web users with is article, Beyond the Web page: Broader Web strategy a must for business success. He sees 2011 at the end of Page-oriented Web sites. Geoff notes, “enterprises can no longer afford to maintain their digital presences simply as collections of Web pages designed for full-screen browsing.” This is because “we now expect a level of interactivity and immediacy in our digital experience that far outstrips the capabilities of the page-oriented Web to deliver.”
So what needs to be done? Geoff suggests that we start with the customer experience and work out from there. This is always a wise move. Start with business use cases and not the tools. One way to do this is to get more granular with your content segmentation. Geoff suggests offers some examples: a “news article,” a “music album,” a “marketing plan” and an “instructional video.” These provide a more business oriented approach and set the stage for the required metadata. For example, a news article is a text file and has such fields as “headline,” “byline,” “body,” “image” and “subject keyword.” A music album is an audio file and has such fields as “title,” “artist” and “genre.”
This makes a lot of sense and opens up many possibilities including common elements across content types such as byline for a new article and artist for a music album. Getting the right level of granularity for metadata is one key element for a successful content strategy. You need to make content accessible and targeted for search engines and people. You also need to set content for the semantic Web by making it understandable to machines. Geoff sets some of the conditions for making the Semantic web work.
Mark Fidelman wrote a very spot on article recently, Why Every Company Needs To Be More Like IBM And Less Like Apple. I will not repeat it here and suggest you go to his original. However, I do want to add my own perspective that is driven by both industry observations and personal experience with both companies. Apple created one of the more memorable Super Bowl Ads in 1984. It portrays IBM as Big Brother controlling the mindless masses and Apple coming to the rescue.
Mark writes that this ad “does not represent today’s IBM – or Apple for that matter.” I would add that the roles are now completely reversed. As Mark notes, IBM is successfully fostering an open culture within its 400,000 employees and the 8 million participants in the IBM developer network. IBM is looking at new ways to better understand the conversations that are occurring within these groups and to continuously support transparency (see Lotusphere 2012 Notes: Innovation Lab Tour).
I have also heard from a trusted source that with Apple’s policy a developer who works on Apple iOS is not allowed to work on another mobile operating system unless certain conditions are met. So many companies have to maintain separate development units for such systems as Apple iOS and Andriod. Apple has consistently supported closed systems and IBM has supported open systems for quite some time.
I did work for both Apple and IBM in the 1980s as a service provider. This was the white shirt and tie IBM and the jeans and sneakers Apple. However, the IBMers, were, as they are now, very friendly, open, and seemed to lead balanced work lives. There was an openness to new ideas and a wide range of personal interests. I had less exposure to the Apple people but they seemed to work very long seven-day weeks and their job was their life. I grant this is just an impression and I could be wrong.
Now I remain a fan of many of Apple’s products. I find the employees in their stores to be very helpful and they seem to be empowered to go the extra mile for customers. As a disclosure, I am writing this on a Mac, own an iPhone and an iPod. I use iTunes all the time. I hope they do not take them away from me for writing this. IBM has also allowed me to attend Lotusphere for the past two years so I have a better understanding of what IBM is doing. Here is a summary of my notes from the 2011 Lotusphere and here is a summary of my notes from the 2012 Lotusphere.
But what will happen to Apple now with Steve Jobs gone? My advice to Apple it to reinvent itself as IBM did and develop an open culture and an open product strategy.
Mark titled his article, Why Every Company Needs To Be More Like IBM And Less Like Apple. I would add Apple to the list of companies that need to be more like IBM.
harmon.ie provides a cross-platform suite of enterprise collaboration products designed to boost user adoption of dominant enterprise collaboration tools. These include bringing central components of SharePoint into Outlook so people can collaborate on documents within their main flow of work. I covered hamon.ie earlier this year (see: harmon.ie Provides Social Email to Help Drive Enterprise Collaboration Adoption). Their new Notes edition now enables Lotus customers, many of whom have deployed SharePoint, to bring SharePoint functionality into the email environment for Notes users, without a costly migration to an all-Microsoft platform. For example, this cross-platform strategy enabled utility company American Water to integrate SharePoint and Notes rather than budget an additional $3 million to change its 7,000-user Notes implementation. Here is sample Notes screen that shows the harmon.ie documents pane, with presence for the latest SharePoint document modifier and document ratings visible within Lotus Notes.
I recently spoke with David Lavenda of harmon.ie to learn more about their latest moves. In addition to the Notes capability, harmon.ie has also integrated several instant messaging tools including: Lotus Sametime, Microsoft Link or OCS, and Cisco UC. These expanded capabilities allow harmon.ie to become an aggregation platform operating within the email environment, whether it is Outlook or Notes. You can now see an activity stream within the email client.
I think this both adds substantial efficiency and draws many more uses into the social software usage. This has been their experience. For example, the multi-national firm ABB more than doubled their SharePoint usage after implementing hamon.ie to further engagement. Prior to this, their employees had to log into 6 to 9 separate communication and social apps on their desktop. Now they can do much of the same work within the email client, where people spend most of their workday.
David showed me how it works, including some of the new functionality since we last talked. They have now added a people tab to go with their document tab in the right side bar that sits along with the email interface. This people tab allows you to see colleagues and what they are doing. It also suggests potential new colleagues based on several factors: who you email, who you connect with through other channels, and who you share documents with. You can add these new colleagues to existing groups or start new ones. Temporary groups is the main way work gets done now and harmon.ie makes it is easy to start and stop groups. Here is a sample screen showing the people tab.
harmon.ie will be soon announcing plans to provide the ability to integrate Connections into Outlook and Notes. Like their SharePoint capability, this will allow a tighter integration of social business capabilities with email. I think that this approach of bringing new social capabilities to email, where people do most of their work, will greatly speed to adoption of social business. I know that I still sometimes use email with attachments as a collaboration platform, but if the social tools are inside email,then there will little need to resort to using old school attachments. harmon.ie has also seen this play out with numerous clients. They plan to continue to enhance this offering and I look forward to seeing what is next.
Here is a listing of my notes on Lotusphere 2012 that have been posted so far. I was very pleased to be back again after last year with support from IBM. I think that IBM has made great progress in furthering social business in ths past year. I have a few session notes to do and will add them to this list rather than do a new post. Here is a complete listing of my notes from last year’s Lotusphere 2011.
Here are some photos of the Lafayette Opelousas area. I have already written about the music and food of the area. In this post I want to simply share images from the beautiful farm country and the some of the towns within it. You can click on an image to enlarge it.
I followed a guide provided by the St. Landry Parish Visitor Information Center that showed the scenic byways. The last three images are zydeco greats from a mural in Opelousas. I was fortunate enough to see Clifton Chernier and Boozoo Chavis live before they passed. I have a number of music videos with Buckwherat Zydeco and hope to see him live some day.
I have enjoyed Cajun food for a long time and even learned to cook a good bit of it myself. See for example, Making Brown (Country) Jambalaya and Making a Great Gumbo. So I was excited to be going to one of the home bases of Cajun cooking in the Lafayette Opelousas Area. Here is what I found. It did not disappoint.
On the way I went to Houma where my father used to take me fishing in the 50s. I ate lunch at A-Bear’s Café, 809 Bayou Black Dr., Houma, LA, 985-872-6306. I had a shrimp sampler with shrimp gumbo, fried shrimp, stuffed shrimp, and shrimp cakes, along with red beans and rice.
On my first night I went to Prejean’s, 3480 NE Evangeline Trwy, Lafayette, LA (337) 896-3247 that has live Cajun music. I had crawfish sampler – crawfish bisque with a nice thick roux, fried crawfish tails, crawfish corn bread, crawfish etouffee, and corn pie. Everything was wonderful.
For dinner I ate at Randol's Restaurant, 2320 Kaliste Saloom Rd, Lafayette 337-981-7080. It also has live Cajun music. I heard Terry Huval & The Jambalaya Cajun Band. I enjoyed 3 lbs of boiled crawfish in a spicy boil. I almost finished them. They were really good.
In the morning I sampled some great food at the Savoy Music Center Cajun Jam I reported on last week. Great food was shared. There was some hot boudin sausage, pecan pie, red velvet cake, and hogshead cheese. I probably do not want to know what is in last item but it was delicious and I had more.
The next day I ate lunch at The Taco Sisters 407 Johnston Street, Lafayette. I had a smoked fish taco and a smoked shrimp taco. They were amazing.
For dinner went to the Pont Breaux Cajun Restaurant, (formerly Mulate's), 325 West Mills Avenue, Breaux Bridge. They had live Cajun music. I had shrimp gumbo and baked duck with rice dressing. I could not get enough of it.
The next day I went to 2Paul's Radically Urban Barbecue, 2668 Johnston St. Suite C-4, in Lafayette. I had the sampler with ribs, brisket, sausage, pulled pork, fried potato chips. It was moist and as good Cue as I have had anywhere. They were really nice and let me stay after they closed to watch the Saints game until the Saints had the victory well in hand.
This is another in a series of my notes on Lotusphere 2012. I am very pleased to be back again after last year with support from IBM. These notes cover a session on Music Industry Social Evolution with Broadcast Music Inc. or BMI.
Kevin Forbes is the BMI enterprise architect. Mike McReady is the IBM business partner working with BMI from Prolifics. Kevin came from healthcare into the music business. BMI is one of three performing rights organizations in the US. Most countries have just one. It is a very complicated business. They provide royalty distributions. They track music performances and pay royalties based on data.
Being in the music business is highly social, both inside and outside organizations. They are trying to revamp the entire IT enterprise for BMI. They are just getting started and are three months into it and plan to take five years. They are changing the entire platform. Growth had outpaced existing infrastructure. Things are working but they want to perform better and drive down costs. There are now a lot of silos with little reuse. They are taxing their systems with too much replication between the scenes.
The vision is supporting collaboration inside and out. They want to target the right information for right user by role. One goal is SOA and to build core functions as services. Mobile is another key strategy and they want to deliver more mobile apps. They are using IBM Connections, Websphere Portal, SameTime, and Mobile Portal Accelerators. They are using IBM Rational tools and Tivoli for service management. Here is an interview I did on Rational with Gina Poole (see IBM Rational Offers Collaboration and Innovation within Software Development)
They are implementing the entire WebSphere back end for integration. They are using Rational for software management. They use Netezza, SPSS, and Cognos for business intelligence. It is a complete overall and they plan to take five years to complete it. Here is an interview with Mike Rhodin on the IBM acquisitions strategy including Netezza, SPSS, and Cognos. Kevin presented a complex diagram of all they are doing.
They have links between SameTime, Connections, and WebSphere both inside and outside the organization to build a more social business. On the business intelligence front they have a lot of data about music use across the world. They are tying Netezza, SPSS, and Cognos together for this analysis and looking to provide real-time data analysis of this music use data.
They will tackle the plan by segments of the architecture based on business priorities or are core dependencies for the architecture. They will use the wikis in Connections for their teams to do work. Rather than building their own collaboration infrastructure and have to continue to update it, they are using these IBM tools so they can focus on the vision.
They have restructured the development teams to avoid silos while giving specific responsibilities. One of the challenges is running the business while this change is underway. There are nine work streams: portal team, IBM agility at scale, Rational, Quality Center, Business Analytics, InfoSphere, Center of Excellence, Enterprise Architecture, and Program Management.
They opened it up for Q&A. How does the social part unfold? Kevin said the development is about high collaboration. One use case is using social to find best development team members for each task. They have some external social uses cases but these a secret for the moment.
I asked about what the end users do with the tools they have described. BMI has about 10 million songs and tracks their performance. Licensing is tricky. There are rules and regulations. Ownership of copyrights changes a lot through things like divorces. Examples of tracked performances include YouTube TV, radio. Their BMI end users need to track all of this. Whenever a song is played on a radio station a royalty needs to be paid by the station. Even when a song is used on YouTube a royalty needs to be paid. It seems like these external facing tracking use cases are the most interesting but that is what they cannot talk about at the moment. However, the complexity is certainly apparent. Things need to be transparent and accessible. For example, anything stored in an email is potential lost revenue. I look forward to the time when they can relive these social use cases.
This is another in a series of my notes on Lotusphere 2012. I am very pleased to be back again after last year. It covers “Social Business for SMBs,” (Speakers: IBM Clients - The Law Offices of LaVan & Neidenberg, Czarnowski, and others).
Ed Brill hosted the session. IBM has been a provided to SMB for a long time. Now the analysts say it will be a 7B market for social business. Cloud will be big in the SMB market for both cost and staff savings. Roxanne is CIO from the Fashion Institute in the Los Angeles area. They have 1200 employees and 78 IT people. Ken LaVan is from law firm LaVan & Neidenberg. They represent Vets for disability claims and this is a very good cause. They are in Fort Lauderdale. There was also John Roling from The Chicago trade show firm, Czaronowski.
Roxanne said they use a lot of IBM products. They have several WebSphere portals. They use Rational now and will start a pilot of Connections soon. Ken said they are growing the firm and found they had too many different apps. They have spent the past two years getting entire business into a unified IBM software platform. The trade show people are big on mobile and have a BYOD policy. They are using a lot of IBM mobile products including video chat.
Roxanne said their students and employees are pushing for more social tools and also BYOD. Ken said their goal is to make sure people are productive and take a very social approach that is different from the legal industry in general. They use SameTime for quick exchanges. John said once they rolled out BYOD the mobile adoption rates shot up. They are half Android, quarter Apple, and quarter Blackberry.
Ed asked about the role of business partners for SMB. Roxanne said having a trusted partner is critical. These are co-creative relationships. Kevin said the partnership was critical for close support and John said they have a trusted partner to supplement their own efforts. Roxanne invites IBMers and partners in for timed presentations and sharing. They also do conference calls with multiple partners for idea sharing. John said they know the relevant IBM people on Twitter and they can ask questions from these people, usually getting quick responses.
Roxanne was asked about the concerns over going with one vendor. What about best of breed? Roxanne said they like the integration with a single vendor and will go with IBM even if not top rated on that app as long at it is near the top. So far that has been the case.
It was asked about social technology use. John said they have a pilot for Connections scheduled. They have 450 desktops and thought they might be too small for Connections but with their 15 different locations it is now important for these social capabilities and Connections now comes into play. They have been using SameTime a lot and the mobile access was huge.
Trade shows manage Facebook pages for themselves and their clients and public facing blogs that have driven traffic. They also tweet and get feedback through this channel. Roxanne said they have college Facebook pages, as well as teachers doing blogs. They are looking at Cognos for sentiment analysis of this social activity. The law firm has several blogs, as well as Twitter and Facebook. This drives about 20,000 new people looking at Web site and they get about 800 leads from this traffic. It was a big investment at first but the rewards are great. Roxanne said they use YouTube and students have created videos.
The law firm has about 120 employees with a two person IT department. They look for ease of use and management. They blog a lot, giving advice to Vets. They are developing XPages for clients to look at just their own content. The ability for remote wiping was raised. The law firm was unaware of this but the others do it.
I asked about wiping out email from an eDiscovery and compliance perspective. They pointed out that the data is still on the server, not on the individual device. Of course, but I did say this was likely a naïve question. The law firm said they installed analytics to decide on what clients to take on as part of an intake wizard they developed with IBM and they have doubled their new clients. By making business operations more efficient they grew clients by four times and staff by three times. Lotus Notes is their main collaboration tool.
Ed asked what they have heard this week to help SMB? Roxanne was impressed with the activity stream as the glue to pull everything together. Also, the ability of Notes to be viewed through a browser will be great. John also said the activity stream and all the things you can do with it. I agree. The activity stream is especially useful for small businesses as I have directly experienced. In my own case even working with the group of four people in the same city but different locations, I found that social tools and especially an activity stream is a big time saver and takes a lot of stuff out of the siloed hallways of email. It was a useful session.
This is another in a series of my notes on Lotusphere 2012. I am very pleased to be back again after last year thanks to support from IBM. The Wednesday general session included: “Social Business Technology,” Keynote Speaker: Manoj Saxena, IBM General Manager, Watson Solution; and other speakers including Tim Berners-Lee, Director, World Wide Web Foundation.
Tim Berners-Lee began the morning. The web was supposed to be about collaboration and social business was wrapped up in this original idea. The IP internet protocol was developed in 1969 so you did not have to think about the machine. Tim was in Geneva in 1989 thinking about interconnectivity to allow things to be shared through http and url. Today when you are on a Web site you will find that you are interested in more than documents but the event or context. For example, a calendar can be private and shared. This is part of the new wave of linked data through the semantic web. It means that the data is out there so the computer can understand it unlike simply putting documents up. You can see relationships. You can see context because the computer can.
Linked data allows you to compare data from different parts of your life or your business. Then you can share data so everything gets richer. Google Maps allows you to put things in context. You can also see timelines and learn from them. Space and time are two big dimensions. There is also personal identity. While there are privacy issues there is lot we can learn. People are more exciting than locations.
Social is not just a bolt on. It should be a part of what you are doing. The ability to include social adds much richness and power. You can overcome silos but having granular security is key for it for it to work, as there are times when you do not want to make things open for good reasons. Tim thinks all this social stuff is really exciting. It is about empowering the person but also about empowering the computer to do much more.
Manoj Saxena came next. He led the Watson team. I have to say that I played against Watson at a Forrester event. I won the first question and so decided to quit while I was ahead. I am sure my lead would have been gone quickly. Watson leverages $6 billion in annual R&D investments and over $14 billion in analytics acquisitions. Watson can process 200 million pages in three seconds. It started in 2006. It is now focused on commercialization and is looking at healthcare. I talked Mike Rhodin about this last summer (see IBM's Mike Rhodin on the Convergence of Social Business, Analytics and Commerce: Part Two)
Ninety percent of the world’s data was created in the last two years and it is mostly unstructured. Watson looks at both structured and unstructured data. Half of IBM’s customers say they do not have the information to make decisions. Watson can look at the unstructured data. Customers are now eager to use Watson. It understands human language. It generates hypothesis based on evidence, and adapts and learns. Watson so does probalistic applications rather than limited to deterministic applications.
They are applying Watson to healthcare. It is a huge market. Medical information is doubling every five years. It is hard for docs to keep up. Now 20% of diagnoses are likely wrong with bad consequences for both life and costs. Watson is not making decisions but giving the doctor better information to make decisions. It can go through a structured process that can also make use of unstructured data. It can build a confidence model for a diagnosis.
He said they are approaching Watson with excitement and humility. They want to try to understand what doctor’s real needs. So they are partnering with healthcare organizations. Cancer is a disease that we can do much more work on. Doctor and patient communities are both growing. They are looking at beyond healthcare to financial services and government applications.
Now Andy Miller CEO from Polycom, a leading in communication, came up to talk about collaboration and the cloud. He talked about video communications. Video can now be delivered in many channels and is not limited to a room. Polycom is trying to make video pervasive. They are now offering it through the cloud and through mobile for all sizes of organizations for B2B and B2C.
He started with healthcare where 80% of hospitals and top phrama companies are using Polycom to flow medical information. This allows for remote diagnosis and treatment. At the same time 80% of top universities use video for better education and it is growing at a very fast rate. The US military is using video for command and control. Video can be on a helmet to allow for command to better see what is happening in the field.
Top auto manufacturers are using video to determine issues on the assembly line. Entertainment companies are using video to reduce time to market for productions that are created in disperse locations.
There are five trends in the use of video.
Younger generations werebraised on video and expect it
Mobile device proliferation - 64 million tablets now 320 million by 2015
Network readiness - #G and 4G and wifi – they are ready to facilitate the bandwidth
Social connectedness – 800M on Facebook and 140M video chat in 2012
Cloud delivery – large investments here
Now the session moved to a panel with the three speakers. Tim said that net neutrality is important and we need to stop SOPA. Ahem. These laws not do respect human rights. There was much applause. Manoj said there will be new opportunities but they will require new skills. You need people who can bridge the divide of generations. Andy talked about the digital divide between generations from looking at email vs. text messaging etc.
Manoj said they are getting many ideas for how Watson should be used from dating services to childcare. They are looking at information intensive industries such as financial services.
Tim said we need people who understand they new technologies and can stay current. Andy said that now firms should use existing applications in place to add video capabilities. You should understand requirements and look for new uses. Manoj said that you need to educate your organizations on the possibilities, Move forward in an incremental manner and then share successes. Andy said there is a level of investment to put in the infrastructure for video but then leverage it fully for very little additional cost.
Tim said the semantic web is important as people start to connect you can get disruptive change. You need to be the first with this disruptive change to fully benefit. The cultural change needs to overcome those who hoard their data. You also need to go beyond black and white differences. People need to learn from each other and see the other’s perspective.
This is another in a series of my notes on Lotusphere 2012. I am very pleased to be back again after last year thanks to IBM’s support. These notes cover my individual interview, Customer Conversation – Russell’s Convenience with Raymond Huff, Russell’s Convenience.
Ray began with an overview of Russell’s Convenience. They are a convenience store chain that only locates in large buildings of over 600,000 square feet and are usually on the first floor. They have stores in Denver, Los Angeles, San Francisco and Hawaii. Ray is located in Denver. They are an IBM shop with Notes, IBM services and servers. Recently, they have been using Lotus Live (aka Smart Cloud for Social Business) to become more social and get great financial benefits in the process.
Russell’s has used Lotus Live to help dramatically reduce the costs of a major remodeling campaign they have undertaken. They are doing a significant upgrade of their stores. This can be a complex process because in addition to the architects, contractors and other normally connected with this type of process, they also have to involve the building landlords and others who have a stake in what is going on in the front of a very busy building. This involves both the look of the store and the hours of construction.
Their agreement with IBM for Lotus Live involves not only an attractive price per user per month but also the ability to invite guests such as those involved into the construction effort to have access to the system at no additional cost. Ray also said he was very impressed with the interest that IBM showed in his relatively small organization. They invited him to an all day seminar with other company presidents a few years back to go over the benefits of social business. In preparation IBM took a look at his business at no charge to him and came up with a number of useful suggestions for using social.
Looking at the current construction effort, they were encountering a lot of extra costs. A last minute crisis would a occur with landlords and Ray or a staff member would have get an expensive last minute air ticket to deal with it first hand. Communication with contractors was not always received and there were some costly change orders to undo unwanted work. Everything was also taking more time.
With Lotus Live all of this changed, they went from over 20 change orders to under two. They were able to schedule site visits well in advance to secure cheap flights and eliminated last minute visits for trouble shooting.
How did this occur? With Lotus Live they could simply put the latest information on the site and invite the stakeholders to see what was the absolute latest. There was no confusion over allowable construction hours. There was no confusion over the latest plans. The stakeholders knew to go to the Lotus Live site and trust what was there over what they had in their hand. They looked there before placing a call and it was there 24/7. This saved a lot of money in travel costs and change orders, more than paying for itself.
Now Ray said they are looking to new uses of social business. Operations people use it to communicate with software service providers in the same way the construction effort is going. Successes in one store are quickly communicated to other stores in all locations. For example, one LA store had great success with a breakfast burrito and now others are trying it. They are also using it to better handle customer feedback and minimize the impact of complaints. They have always been very responsive to customers but now they have an additional channel to handle this and share experiences across stores to avoid repeating any issues of concern.
Ray said they are looking to use SameTime for direct interface with staff and partners. I think this is a wonderful and very concrete example of the power of social business.
This is another in a series of my notes on Lotusphere 2012. I am very pleased to be back again after last year thanks to IBM’s support. The Tuesday general session included: Keynote Speaker: IBM Senior Vice President, Software Solutions Group, Mike Rhodin; and other speakers including Wendy Arnott, TD Bank; and Bill Taylor, Author & Founding Editor, Fast Company.
Mike Rhodin began by recapping yesterday. Michael Chui from McKinsey came out to discuss their research on the connected enterprise. I have written about it (see - McKinsey: Social Business Software Continues to Improve Organizational Performance). They have been studying technology in the enterprise for the past ten years and have done their current survey series for the past five years. They found a recent jump in micro-blogging and other social capabilities. The adoption is across industries.
Mike asked about micro-blogging. Michael said your need a business strategy connected to it. At the same time there is n bottoms up adoption. Some use it for sales, others for different reasons. You need to identify where benefits occur and then try to scale that benefit.
Mike asked whether it is one tool or an aggregation of tools. Michael said there is great variety. The benefits include increased access to knowledge but also things like decreased time to market. There are a great variety of benefits.
Mike pointed that over 90% of companies are getting hard ROI benefits. But you often have to start with a soft ROIs and then get the hard ones. The fully networked enterprises, using tools inside and out, are getting more benefits on either side of the firewall than those who work only on one side of the firewall. I used the old term firewall but I think that concept is also changing as the McKinsey data indicate.
Michael said that there are interconnections between different uses of social tools across an enterprise. This plays out in analytics and seeing where results occur. There is more than sentiment analysis as you can also turn employee actions into useful content and data. You can mine what people are doing to learn from it. It is a better way to create a knowledge base than old school knowledge management. This was also why I first got excited about the opportunities for social media in the enterprise back in 2004 (see An Enterprise 2.0 Poster Child in the IT Department). Mike said that now you create a corporate asset of the accumulated knowledge. Michael said you can also reach outside the enterprise.
Michael found that some of the networked enterprises back slip. He concludes that work needs to be done to ensure success. You need to embed social in the work flow to get results. Ahem (see Putting Social Media to Work).
Mike noted that becoming a social business requires a cultural shift, Wendy Arnott from TD Bank Group came out next. I thought she would bring Regis along but I guess he had other plans. They have 85,000 employees, some working at home and on the road. They focus on their retail strategy and have become the 6th largest bank in North America. They are trying to weave social into everything they do. This is a challenge as an early adopter in a highly regulated environment. But to win you need to change the game. They saw that their customers are actively involved in social media. So they established a social media team to listen and respond.
They decided to open on Sundays and this was first in Canada. Their employees were less excited at first. They involved employees in the process to understand their concerns. At the same time many employees were positive and helped shift the culture to see this as a source of company pride. In another example, a person at small remote branch came up with an idea that spread across the enterprise and social media amplified it so it got recognized and adopted.
Their mobile app was launched and employee feedback helped refine it before it was launched with customers. They have a saying, believe in the value and not the problem. They were able to listen to objections and shifted the focus from risk to opportunity the help make the cultural changes. Social media was involved in this transformation.
Wendy offered five keys to success:
Leadership commitment matters – always on any change
Dedicated social business team- you need stewardship
Greta partnerships – get all stakeholders at the table
Get into the weeds – with business teams and showcase successes
Engage employees – they will become great advocates.- they developed champions who played a major role in adoption
At TD success was defined as a great employee experience. One challenge was a single sign on and the solution was a combination of business and IT efforts. A second challenge was content integration and much progress has been made here also.
Mike introduced the co-founded editor of Fast Company, Bill Taylor. He said he was going to cover strategy innovation and leadership, rather than technology. We are in the age of disruption. You need to be original. Strategy as advocacy. Winners stand for important ideas. We lived in a world where the big guys win. Now the smart can take form the strong by redefining the stakes of competition.
This is the promise of social business. You can make people passionate but you need to give them something to be passionate about. How to become the most in a new area is the key to success. You cannot be in the middle of the road. It is the road to nowhere.
He gave an example of the Henry Ford Health System in Detroit. It has become one the crown jewels in American healthcare. They won the Baldridge award for total quality and improvement. They build a new hospital from scratch so they decided to redesign everything including the role in the community. This is their West Bloomfield Hospital. It is built to look like a resort. You check into your room from home over the Web. A person meets you to help with the details. There is great food and people pay good money for them to carter their events. The hospital is more like a great hotel. They wanted to create a way to provide a sense of comfort so they recruited a person from a high-end hotel to deign the experience. It worked because they took an original approach. They now have 50,000 applicants for their 2,000 nursing jobs.
Bill said that instead of thinking about what keeps you up at night you need to think about what gets you up in the morning. I like this switch and try to do it in my own life. Success today is more about passion that the numbers. What is the emotional contract you are making with your customers? What holds your colleagues together? Social tools can enable this connection.
Next he talked about USAA. They restrict their market to military and their families. They are number one in customer service every year and they win IT awards also. They have 13,000 customer service people. Much of their training is in cultural changes. When you are hired you get 10 weeks training in San Antonio. It simulates a lot of things that military personnel encounter so you can see what your customers experience. Every day ends reading letters to and from soldiers in the field. They want to emerge employees in their customer’s experience. It creates bonds with customers and between employees. Bill said it is not just what separates your from the competition but what holds you together as a team.
As I listened I was thinking he is great is speaking in sound bytes. The Twitterers must be having a field day. I say this as a compliment. He wrote the book, Practically Radical. He also mentioned a top shoe designer who has invited customers to help design shoes and they have become the best sellers. He calls this open source footwear. It is great example of involving customers. He closed with the idea, “You need to learn as fast as they world as changing.” (52 characters – good Twitter feed). It was a high energy morning session with excellent content.
This is another in a series of my notes on Lotusphere 2012. I am very pleased to be back again after last year thanks to IBM’s support. These notes cover the Monday individual press session, Mobile, Bring Your Own Device, with Rob Ingram, Senior Manager, Mobile Communication Strategy, IBM.
Rob said there are three parts to IBM’s mobile strategy: collaboration for end users, mobile apps for consumer Web sites, and security and device management including such issues as VoIP. In the past 12 months they have released many apps for end user collaboration. Now they are announcing extension to Connections. There is also Traveler for Andriod and Sametime meetings on mobile. They are making it easy to turn Domino apps into mobile apps. They are not trying to do it all themselves and are also making it easy for third party developers to cerate mobile apps for Domino.
IBM now has a “bring your own device” mobile policy. There are now two ways to get mobile at IBM. First there is the existing corporate deployment on Blackberry and about 30,00 employees have this. After piloting a BYOD policy they are releasing it for the general population. They will endorse two operating systems, Apple iOS and Andriod. This will allow hundreds of thousands of employees to participate. They are using Notes Traveler to deploy email. You go to the internal company Web site and find a url and download the mail client for your phone. It will install what is needed. You just set up your password and are good to go.
IBM has several security features. First, there is the password that is encrypted. Then the content itself is encrypted. Finally, they can remotely wipe out all the business content while preserving the personal content of a user. There are tens of thousands of users now but they expect the number to grow significantly now that it is generally available. They are also starting a pilot for SameTime for BYOD with same goal of getting everyone involved.
Rob said that you need separate apps for iOS and Andriod if you are doing them as native apps. In fact you need separate development teams, as Apple does not allow developers who work on iOS apps to work on Andriod ones.
HTML5 allows for cross-platform apps but they have to be Web apps and not native ones. They do have a new capability that allows for hybrid apps that have a native app on the outside and HTML5 on the inside. These are easier to develop than pure native apps. However, pure native apps will have better UI capabilities such as gesture response. Rob said that he advises clients to think about the business issues first before deciding on native, hybrid, or pure HTML5.
Rob said they tried an HTML5 version of SameTime but it did not work so there withdrew it. There was too much to go through for an IM app that was constantly used. However, for less used apps, a hybrid app may work fine.
IBM is making a major move in mobile. Rob said they are doing it more by actions that announcements or promotions. Here is a complete listing of my notes from last year’s Lotusphere 2011 including what they said about mobile then.
This is another in a series of my notes on Lotusphere 2012. I am very pleased to be back again after last year thanks to IBM’s support. These notes cover the Monday morning press Q&A with Mike Rhodin, IBM Senior Vice President, Software Solutions Group; Alistair Rennie, IBM General Manager, Social Business; and Jeff Schick.
Mike Rhodin began by putting the opening session in context. The underlying message in the opening demos was the seem-less integration behind what was seen in he demos to bring the components of your workday on the device you want. They have built this on an open standards platform. He added that they are just getting started. This is part of the journey toward higher value through software and services that IBM started ten years ago. They do not want to be in the consumer business but to help their clients achieve more success in this space and others.
Jeff Schick came up next. He talked about the power of the activity stream with the ability of others to write to it. The embedding of apps into the activity stream allows you to work in one space. The email integration is also in the same theme. By bringing into enterprise content management into social allows for ad hoc collaboration within work processes. The mobile capability extends all of this to the device that is getting increasing use. Analytics can support decision making at the point of need. The IBM Smart Cloud for Social Business involves a re-branding for consolidation of messaging.
Questions began. Does mobility affect business outcomes and are they using analytics for this question? Mike mentioned how they are gathering analytics on the evolution within eCommerce. They have added new statistics on mobile in ecommerce and whose products are most successful. The amount of mobile online shopping had increased significantly. Most data has focused on what is happening on the Web and not yet on use within the enterprise. Mike added that analytics is getting embedded in everything and the mobile is becoming the access point of choice. So there will be more work here.
Next question was on adoption issues. Alistair mentioned some of their new partnerships with service providers such as Dachis Group and institutions such as the one with San Jose State announced last week.
The next question was from two Chinese groups about security. How do you combine external and internal content in a secure way? Mike talked about their work with scalability and security with access control as they built their social networking platform for the enterprise. You can make things open or closed with a granularity of security.
Alistair talked about Notes Social edition. It will be easy to install. You do need both Connections ad Notes if you want the integration of the two but then can also work separately. It was asked if they will just consolidate on one platform. Mike explained that there is no mail server in Connections, it is integrated with Notes for this.
Alistair said that while you do not want to do business work with consumer Web tools such as YouTube, you will want to connect between business tools and consumer Web tools for particular tasks. IBM is focusing on making these connections fast and easy. I agree with both points.
Sentiment analysis was the next topic. Alistair said part of the challenge is to understand the right questions and who to ignore and who to pay attention to. A guy with 12 different mobile devices running at the same time asked about the next new thing and what will IBM support. Mike said it will take hard work to stay up and they have done 42 new releases in the past year.
Here is a complete listing of my notes from last year’s Lotusphere 2011.
This is the first in a series of my notes on Lotusphere 2012. I am very pleased to be back again after last year thanks to IBM’s support. The opening general session included: Keynote Speaker: Alistair Rennie, IBM General Manager, Social Business; and other speakers, including Kurt De Ruwe, CIO, Bayer; and Premier Healthcare. These notes are real time so please forgive any typos.
The session began with a very loud and good rock band, Okay Go. Alistair Rennie then started things off. The celebrity guest was Michael J. Fox. He talked about Back to the Future. He talked about don’t play the result and just be in the moment and act and react. The movie was about possibilities and the unexpected.
He also mentioned he loved Bobby Orr growing up as a Canadian hockey fan. Good choice. He played on a celebrity team against Bobby Orr in a celebrity vs. old timers game at the Boston Garden. In the game he scored against Bobby Orr without realizing that Bobby had told him that he would let him do it before the game. He was so awed metting Bobby Orr he had not heard what he said before the game. Michael said that had he remembered it was a set up he felt he would have messed it up.
He talked about learning he had Parkinson’s disease. At first he tried to play against this and then decided he should just live his life and let people know about it. He realized that he could further the conversation about Parkinson’s. He started a foundation to support those affected by it. My father had a rare form of it that was untreatable so I have been through the process of this disease as a family member and appreciate his work. Michael said the 75% of people with Parkinson’s are on a social network now. He did a Chuck Berry move as he existed the stage.
Alistar came back and started about social business. He said that there is some hype about social media. He defines social business as an application of social tools to business processes. What is new is not social but the platforms to support it and establish a sense of trust and transparency, have the content persist so they can be reused and shared. Discovery, sharing of new ideas and improve forecasting effectiveness. McKinsey said there a positive correlation between use of social tools and business margins. I see social business, to quote Tom Lehr, as doing well by doing good.
He said that with transformations, the winners do not only come out ahead but change the game. He also said that the technology does matter (I agree and have written about this recently – see Maybe Enterprise 2.0 Is About the Technology) but there is more and I agree with that also - Looking Deeper into Getting Social Business Right.
He said the email needs a make over. He also said the content management tools are currently designed to store content at rest. But content needs to be put to work. Social we need social content management that fits in with work processes.
Going beyond technology there are people issues, leadership, and change management. Social business is not an IT project or a management edict. A new role is a community manager. Here is a shameless plug for my new business partnership centering, in part, on this role (see Joining the Merced Group to Offer Social Business Consulting Services). I promise no more of these.
He asked Ron Noval @lotusrockstar to come up as a representative of the Lotus Champions group. Jejf Shick then came up to introduce a demo of IBM Connections Next. Suzanne Livingston showed us the activity stream within it. There are embeded apps to integrate multiple apps into a single place. Suzanne showed multiple examples of integrated with third party apps like SAP and Trilog. This is exactly what needs to be done to make social business work. We need to integrate the old school systems of record with the new school systems of engagement. Many kudos to IBM for this approach. You can also see the most active members of your community and the most popular content. There is also real time group video. She showed a nine-part window of her team members. It is a very robust activity stream with extensive integration capabilities. This is how social business will get traction.
They have also integrated Connections with Outlook, as well as Notes. There is IBM Docs that allows for collaborative editing in the cloud or on premise. Content needs to be active to have value. Agreed.
Now Ron came out to show mobile capabilities. There is Notes Traveler. He showed it on an iPad and featured a lot of new SameTime capabilities. It has gone as long way from 2000.
Larry Bowden talked about the Web experience. A demo was offered on how Web site can be modified and resized the fit screen real estate. You can make significant changes from a mobile device and interact with your team on these changes. These was a wonderful integration between the market facing Web site and the internal comunities. This is why I prefer the term social business over enterprise 2.0, as it covers both work within the enterprrise and on the Web.
Sandy Carter came up and talked about the exceptional benefits IBM clients are getting such as Royal Bank of Canada and the city of Warsaw, Poland. Social is the new business model. IBM offers workshops for this transformation. She introduce Denise from Premier Healthcare Alliance. She talked about innovation within the healtcare industry and what they are doing. The biggest source of mistakes in healthcare is the handoff of data. There is a lot of room for improvement here that can both save lives and reduce costs.
Now a demo was shown on how social applies in Lotus and Domino through Notes Next. The activity stream from Connections is on the new Notes page. You do work on social tools without having to leave the email client. I think that this approach of bringing new social capabilities to email, where people still do most of their work, will greatly speed to adoption of social business. I know that I still sometimes use email with attachments as a collaboration platform but if the social tools are inside email then there will little need to resort to the old school attachments. There was a lot of applause to the integration of new capabilities with Notes. Later this year there will a new Social Notes edition more tighly integrating Connections and Notes. These are all the right moves.
Trilog Group won the award for open social innovation. They won an award last year. Mike Rhodin came out to talk more about social business and the cloud. I did an extensive interview with him this past summer. Here is part one - IBM's Mike Rhodin on the Convergence of Social Business, Analytics and Commerce: Part One. It covers some of the issues he talked about here. He also announced Smart Cloud for Social Business that offers even more integration of capabilities. After discussing social business at GAD, the German bank, the award for delivering better social results in the cloud was given to Applicable Ltd.
I think IBM has made significant progress in social business since their strong start last year. I look forward to getting more detail this wek and hsaring what I learn here. Here is a complete listing of my notes from last year’s Lotusphere 2011.
Social business has great potential and I have shared much of my excitement over its opportunities, as well as ideas for its success on this blog. I am now pleased to announce that I have joined with Catherine Shinners and the Merced Group as a partner. The Merced Group provides business strategy, program design, and implementation services to companies and organizations on social business efforts. The services we offer include: online communities, enterprise collaboration, social media marketing, as well as product marketing and management.
I have been doing some consulting over the past few years on an informal basis, along with my other activities, and this move provides an organization and channel for my consulting going forward. I also plan to get more involved in consulting now, putting into practice all that I have learned in the social business space, both inside the enterprise on the Web.
I chose to partner with Catherine because we have complementary skills and she has an established practice in the social business space. Catherine brings both collaboration expertise and a technology background to bear in her practice. She has helped clients successfully position and market new products, build authentic customer relationships through online communities and create compelling online user experiences for productive collaboration. She writes the Cathexis blog.
Catherine has been based in Palo Alto for the past 23 years and has held senior director level positions in product management, product marketing, business development and marketing at such firms as: WebEx, Tandem, and Compaq. She developed new lines of business in enterprise software for internet infrastructure solutions for the financial services and telecommunications market, led go-to-market efforts for Web-based business solutions, identified and structured business and technology partnerships and successfully launched Web 2.0 and SaaS online services for collaboration software.
One of her recent Merced Group projects was the creation of a community strategy and management of the ongoing program of a strategic, global corporate social responsibility initiative that engaged a select executive management clientele in the education sector. It currently has close to 2500 member sin over 100 countries. The online community program (www.getideas.org) provided education leaders a collaboration environment to advance 21st century innovation and transformation in education and received a 2011 Computerworld Honors Laureate award in the collaboration category.
I will remain connected with Darwin Ecosystems and a part of the team. I am also continuing to provide software reviews on the AppGap blog. I am excited about this new direction and look forward to writing more about it as it evolves.
I have enjoyed Cajun music and food for as long as I remember. Despite growing up in New Orleans, I never made it west of Houma. So I made sure to take the time when I went to New Orleans this month. Here is what I found with the music. The food will be covered next weekend.
Saturday Jam at Savoy Music Center
The high point of the Cajun music experience was the Saturday morning jam session at the Savoy Music Center run by Marc and Ann Savoy. They have recorded a lot of CDs and I loaded up on a few at the store. Every Saturday there is a Cajun music jam from 9AM to noon. The music goes non-stop and players come and go but the number seemed to stay around twenty. Marc and Ann’s son, Wilson, has a great band, the Pine Leaf Boys, that I saw in New Orleans in 2006 at the French Quarter Festival. Wilson joined in for the last thirty minutes.
It is a small room and most people know each other as it is a regular community event but everyone was very welcoming to me. A lot of French was spoken. I sat next to Charles Guillory, who played the triangle and lives near by. He was generous with his time and shared a lot about the area and the players. One was in his 90s and others were in their teems or younger.
Great food was shared. There was some hot boudin sausage, pecan pie, and red velvet cake. Charles got up and brought back some hogshead cheese. I probably do not want to know what is in it but it was delicious and I had more. The time flew and I will be sure to make this a must do event whenever I come back. The Savoy Music center is located at 4413 Louisiana Route 190 just east of Eunice. Here is my friend Paul Tamburello’s post on it, Mardi Gras in Lafayette: A Cajun Jam at Marc Savoy's Music Store.
That afternoon I went to a Cajun music jam session Vermillionville in Lafayette, There is a session 1:00 PM to 3:30 PM every Saturday. Some of the players from the Savoy session showed up.
Cajun Music Dinners
I had several dinners with live Cajun music. On Friday I saw Terry Huval & The Jambalaya Cajun Band at Randol's Restaurant, 2320 Kaliste Saloom Rd, Lafayette. There is a large wood dance floor but it is somewhat separated from the dining area by a clear plastic screen. I guess some people come just for dancing and others just for food. The food was excellent and Terry’s band was good.
On Saturday I went to Pont Breaux Cajun Restaurant, (formerly Mulate's) at 325 West Mills Avenue, Breaux Bridge and saw Jason Frey and his band. The band and dance floor were very connected to the dining area.
I also went to the Cajun Music Hall of Fame and Museum is a project of the Cajun French Music Association. The building is a one-room country store that dates from the 1930s. It contains such artifacts as a Model A electrical generator used to power microphones at country dances in the era before utility service reached the countryside. Irene Boone explained a lot to me including how this generator worked. She was very generous with her time. The museum has a display with mannequins of Joe Falcon, born near Rayne in 1900, and his first wife, Cléoma Falcon, born in Crowley in 1905, who together made the first commercial recording of Cajun music in 1928. In the center is Lionel LeLeux, who was a fiddler and fiddle-maker born in 1910 in Vermilion Parish. It is located at 240 South C.C. Duson Drive, a block east of the Liberty Theatre. Phone (337) 457-6534.
Opelousas is the home of zydeco music so it was a great treat to visit in December. Whenever I went to New Orleans I took in the Thursday zydeco nights at the Rock N Bowl and have gone to many zydeco shows elsewhere but had never gone to where it all started. As I drove through Opelousas I saw a mural that covered a number of the zydeco greats – see below. I was fortunate enough to see Clifton Chernier and Boozoo Chavis live before they passed. I have a number of music videos with Buckwherat Zydeco and he is coming to Cambridge soon so I plan to take him in here.
Herman Fuselier has several radio shows that cover zydeco music and more In the Opelousas Lafayette area. His Zydeco Stomp program airs from noon to 3 p.m. Saturday on KRVS 88.7 FM. The show streams live on the web at www.krvs.org. The zydeco music starts at 8 a.m. on that station with John Broussard and Melvin Cesar. Herman also hosts Barbecue & Drink a Few (zydeco, blues and R&B) from 2 - 6 p.m. Sunday on KVPI 92.5 FM. Herman told me about two zydeco shows described below that I had not been able to find online. St. Landry Parish Tourist Commission publishes updates on local zydeco events.
Keith Frank and the Soileau Zydeco Band
Keith Frank and the Soileau Zydeco Band performed at Friday in the Events Center at the Evangeline Downs Racetrack & Casino in Opelousas. Admission was free. Keith was great. He did a high-energy non-stop two hour set and I bought his CD. You had to go through a 1000 slot casino and a good country and western band at the bar to find the dance hall around the corner but there was a good crowd and a lot of room for dancing allowing a few hot shots to really show off.
Lil Nate and Leon Chavis at Slim's Y-Ki-Ki Opelousas
Lil Nate and the Zydeco Big Timers, along with Leon Chavis and the Zydeco Flames, played Saturday night at Slim’s Y-Ki-Ki, 8471 Highway 182, in Opelousas (318) 942-9980. Lil Nate and Leon, both in their 20s, are two of the hot young acts on the zydeco scene today. Nate is the son of Nathan Williams, leader of Nathan and the Zydeco Cha Chas. I have seen the older Nathan in Rhode Island and have several of his CDs. Leon is a cousin of the great Boozoo Chavis (see image from mural above). I saw Boozoo in Jacksonville FL in the late 90s. He passed in 2002. Slim’s is the oldest zydeco club around, owned and operated by the Gradney family since 1947.
Leon Chavis went first and was still going strong two hours later. He put more bounce (aka hip hop) into his songs as the set progressed and the energy increased. I love the long sets the zydeco guys seem to do. But it had been a long day and I had to drive back to Lafayette so he out lasted me and I did not hear Lil Nathan. I was curious and I went on the Web and found a great video Lil Nathan did when I got back. I look forward to his new CD that Herman mentioned on his radio show.
Geno Delafose and the French Rockin' Boogie at Whiskey Landing in Henderson
Whiskey River Landing hosts zydeco dance sessions every Sunday afternoon from 4 to 8 in Henderson. It is located on the swamp side of the levee for the Atchafalaya Basin and you can see the swamp through the windows of the dance hall behind the band. This afternoon Geno Delafose and French Rockin' Boogie played. They place was packed. The bar has a routine that they ring a bell if you give them a good tip and throw you in the swamp if you are bad tipper. Not a bad idea and I only saw bell ringing. I have several of his Geno’s CDs. The quality shot of Geno came from his MySpace page as the lighting was not good for photos that afternoon. Whiskey River Landing is located at 1365 Henderson Levee Rd, Henderson, LA 337-228-2277.
Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information. Some of these I did to link to things I found useful and others are RTs that I want to save for the same reason. Since Twitter archiving is an oxymoron, I am now going to post my favorite links for the month so they can be easily accessed later.
I spot tested the reduced shortened urls and they all should work. I hope this is also useful for you. Let me know your favorite tweets for the month.
Apple in the Enterprise: $19 Billion to Be Spent on iPads, Macs in 2012 http://bit.ly/z4Ai7V
Google's Schmidt says devices, apps need to be friends http://bit.ly/A4eYQR
Tim Tebow Pass Lands in Twitter’s Record Book http://on.mash.to/zNEadz > and trip to Foxboro
Gen Y Traits in the Workplace Unveiled http://bit.ly/wusGUE
Social Media: What to Expect in 2012 http://bit.ly/t9jnAJ
Google+ Is Going To Mess Up The Internet http://rww.to/xnQc7a
CFOs and Tech Chiefs Form a Bond to Scope Out Customer Needs http://bit.ly/zvjh36
Social Campaigns Give Long-Term Boost to Brand Metrics http://bit.ly/xutvcM
Old services meet new media: a tweeting cabbie's growing business http://bit.ly/xoVGZz
3 ways to effectively crowdsource your advertising content http://bit.ly/xNj9RA
What 2012 holds for social media http://tnw.co/sm8GjV
Social Media For The Enterprise: A CEO's Best Friend http://onforb.es/u6ltWT
Yesterday I offered some high level requirements for making enterprise social business work. In summary you have to integrate the new social tools with work processes and the traditional apps that support these process (see also - Integrating the Interactions with the Transactions and Maybe Enterprise 2.0 Is About the Technology). I am looking forward to the sessions and conversations about the next moves in social busienss at Lotusphere 2102 next week.
Dino Hitchcliffe has gone into much more depth on this topic, as he usually does with useful results, in his post, Social business and enterprise usage: The lessons. He begins with data from the Forrester report I discussed yesterday on the huge growth predicts for enterprise social software, Social Enterprise Apps Redefine Collaboration. He goes on to note that selling licenses (or SaaS subscriptions) does not translate to adoption and usage. He adds that social business is “often perceived as an optional activity and one that’s often not well integrated into how work gets done. Workers already have older (though theoretically less effective) ways of getting work done that they know, understand, and are thoroughly and culturally habituated to.” I do not doubt this and have even been guilty of doing it myself. I confess that I have used email with attachments as a “collaboration and content creation platform” because it is what I am used to and I still do it on occasion.
Dion next goes into more detail on the lessons learned from enterprise social business so far, using the results from the recent McKinsey report as a foundation. I will not repeat all that he writes and urge you to read his original post for the details. However, I want to mention his headlines and provide some thoughts on each.
The first point is that adoption requires sustained effort. This should be obvious since we are talking about a new way of working, not just installing some software from the cloud. However, the hype from some vendors helps to mask this point. The ease of use SaaS apps also can be deceiving. While the traditional systems integration needs may be less, the work process integration remains. For example, there are many new vendors that sit on top of SharePoint that claim to take care of many of the social needs that are not covered in SharePoint. While you can buy instead of build some features you still need to integrate them into work processes. I like the way that IBM has already done some of this integration themselves, rather than relying on third party players, by adding Connections features into other work process oriented applications. Even here there remains some non-technical work to get the tools tied into the work processes.
Next, Dion notes that while having a well connected enterprise is correlated with better operating margins, it is not correlated with being a market leader. McKinsey feels that is because the market leaders are less motivated to change. Dion says this gives the challengers as shot at moving up. It reminds me of the old Avis line: we try harder since we are in second place. Keeping the first point in mind, they will have to try very hard to become a successful social business. The winners will be those who are willing to make this extra effort regardless of their market position.
Dion adds that, “there’s a strong sense that social business will imminently and fundamentally change organizations.” The McKinsey data from last year and this year fuel this assumption (see Enterprise 2.0 Finds Its Pay Day – McKinsey for 2010 and McKinsey: Social Business Software Continues to Improve Organizational Performance for 2011). The assumptions of social business do make sense at a level most competent senior executives can understand. It makss sense that if you can connect the collective intelligence of the organization the business will only get better on many levels. However there is long way from buying into this high level vision and implementing the tactical requirements to make these connections at the operational level.
Dion then closes with the point that, “technology and organizational constraints often hold back social business transformation." This seems just as obvious as the prior point. If you are going to fundamentally change the way the organization does business, there will be opposition. It will come from those threatened by the change but it will also come from simple inertia. This is why many people at recent conferences say, “it is not about the technology.” I think this can be misleading because part of the change is within the technology and the IT department may be a major point of resistance. It is better to say, “it is more than the technology.” I think that is a subtle, but important distinction.
The Forrester report, Social Enterprise Apps Redefine Collaboration, predicts that enterprise social software twill become a $6.4 Billion market in 2016. Juan Carlos Perez provides a nice summary of the Forrester report. He notes that according to Forrester, will grow strongly in the coming years, surpassing the demand for more traditional communications and collaboration products,
The latter point is an interesting one. To quote Forrester directly, “By creating a social layer between information workers and the applications and communications infrastructure, social enterprise apps will overcome the adoption malaise that has affected UC&C. We forecast that standalone UC&C sales will begin declining in 2014 while the market for social enterprise apps and related services will grow at a compound annual growth rate of 61% to become a $6.4 billion market in 2016.”
There are several key issues and assumptions here. I will get to the demise of the traditional communication tool sets at the end of this post. First, there is a major assumption in the Forrester statement. To repeat, “by creating a social layer between information workers and the applications and communications infrastructure.” This is exactly what needs to be done. If social software is outside the workflow and not integrated with traditional apps then it is facilitating coffee room conversations. I have written about this before (Putting Social Media to Work).
It also means that there is an important technology component to enterprise 2.0 or social business, however you call it. It is not plug and play, despite what a few of the vendors might say. You have to integrate the new social tools with the traditional apps. You have to link the new school systems of engagement with the old school systems of record (see - Integrating the Interactions with the Transactions and Maybe Enterprise 2.0 Is About the Technology).
Of course, while there remains an important technology component it is much more than technology. The integration also has to occur within the work processes and the culture that supports this new way of doing work. For this reason and others, I am starting to like the term social business rather than enterprise 2.0. The other reason I like social business is that, as my friend, Catherine Shinners has suggested, it can be applied both within the enterprise and in market facing activities.
IBM made a big push on this term at last year’s Lotusphere that I was pleased to attend (see Complete Listing of My Lotusphere 2011 Notes). I will be back there and reporting on Lotusphere 2012 next week. There are other enlightened vendors who take this approach but IBM has probably made the biggest play in this area in terms of positioning a unified set of products and services around the social business theme.
Let’s go back to the title of this post. I added the word “perhaps” since success is not a given and it depends the integration of the new school tools into both work processes and the traditional apps connected to these processes. Finally, the demise of the traditional communication tools will occur because they are cannot be fully integrated into these processes in the same way as the new social tools. I think 2012 will be very telling to see how much this required integration occurs on both technical and work issues.
I recently read the research report, Over 100 Tablets Introduced; Why You Can’t Name Any, by Andrew Eisner, Retrevo.com Director of Community and Content. I have written about a number of their prior reports that I always find interesting (see for example, A Study of Social Media Addiction from Retrevo). In this case they looked beyond iPads at whole tablet market. They found that over 100 tablets came out since the iPad, but most people can only name a few of them. Interest in non-iPad tablet devices was almost non-existent until the Kindle Fire and Barnes & Noble Nook Tablet came out.
Andriod has an opportunity to break into this market but unlike the Android smart phone market where carriers subsidize phones and make money on monthly fees, Android tablet makers can’t undersell Apple because the profit they make on their hardware is all they get. Their research found that 79% of people buying tablets would get an Android tablet with similar features to a base model iPad, if it cost less than $250 and 48% would buy an Android tablet with similar features to a base model iPad if it cost less than $300.
People seem to want a smaller tablet. Currently a third of the tablets on the market are 7-inch tablets. However, of people interested in tablets, 44% say they would consider a 7"Android tablet over the 9.7 inch iPad 2 this holiday season and only 12% said they would still buy an iPad. People are also looking for a small price. The main reason for the popularity of the Amazon and Barnes and Noble tablets was their price at $200 for Amazon and $250 for Barnes and Noble’s device. I have been thinking about an iPad but am also interested in the new iPhone with the better camera as I use my iPhone camera all the time but am not happy with its quality.
The report concluded that Apple will almost certainly introduce a high resolution Retina display in an iPad 3 this spring to make them more competitive with new tablets. However they wondered if Apple iPads still be priced out of range for many consumers? They also wonder if Apple’s strongest competition will continue to come more from book sellers Amazon and Barnes and Noble or will traditional hardware manufacturers be able to find some differentiation to capture a piece of the market?
What are your experiences and predictions?
TIBCO Spotfire puts data analytics capabilities directly into the hands of the average business by bringing data discovery to a broader audience. I recently spoke with Lou Bajuk-Yorgan about their Spotfire 4.0 release. Spotfire has provided a self-service data analysis tool for several years to enable business users to apply their own domain expertise that is not filtered through analytic tool experts. This enables them to more easily discover the unexpected. They now have direct control over the tool and the ability to decide what is relevant to them and explore areas of interest.
Now Spotfire 4.0 provides a greater ability to put structured data in context, offers increased social collaboration capabilities, and has enhanced data visualization features. Lou mentioned that most of their users do not spend hours hunched over the analytics. Rather they are busy business people who want to be able to quickly get an overview of what is happening and then drill down to explore the anomalies. They have designed their dashboard accordingly. The interface designs and visualizations allow users to quickly see all relevant information in a single screen. Below is a sample dashboard.
The new visualization capabilities improve the user experience by allowing analysts to tailor interactive dashboards that replace dozens of static dashboards. These smarter flexible dashboards allow users to determine what they feel is important and drill down as needed without leaving the page. The dashboards can be easily created without programming or IT support. Lou showed me how you can change the focus of data visualizations to look through different filters such as time or location. You can also change the data formats used to get a different perspective. These drill down capabilities are available out-of-the-box and can be selected from drop down menus or right clicking on a visualization.
I have written elsewhere about the need to put tools within the context of work. This is what TIBCO has done with the integration of Spotfire 4.0 with SharePoint and tibbr, TIBCO’s own collaboration platform. Below you can see Spotfire operating within SharePoint. Part of their new interface design was to make it look more compatible with SharePoint.
With Spotfire 4.0 users can also:
Below is a sample screen showing a tibbr activity stream connected to a Spotfire dashboard.
Spotfire 4.0 provides new social capabilities to allow collaboration around data analytics such as the tibbr connection shown above. Lou said they are enabling the tool to facilitate global discussions with both synchronous and asynchronous capabilities. With Spotfire 4.0 users can:
I really like what they are doing by bringing data analytics directly to the business decision makers in an intuitive manner that allows for collaboration around the business decisions that are impacted by what the data provides. Taking out the middleman transforms the tool into a meaningful discovery vehicle. People are better than computers about deciding where to look next. Content experts are also better than tool experts about this same decision. Here is a tool that fits the needs of its audience.
Here are some excellent radio shows that are also available online. Yesterday I wrote about my experiences with Herman Fuselier and the St. Landry Parish Visitor Center. Herman also has several radio shows that cover zydeco music and more at NPS station KRVS. KRVS plays “Cajun music, Zydeco, Blues, Jazz, Swamp Pop, Swamp Rock, Louisiana singer/ songwriter music, and many other types of music created and played in Louisiana…Broadcasting from the heart of French Louisiana, KRVS is committed to artists and performances unique to the language, culture and music of south Louisiana.” It is located at Room 126, Burke Hall, Hebrard Blvd, University of Louisiana at Lafayette (1-800-892-6827).
Herman's Zydeco Stomp program airs from noon to 3 p.m. Saturday on KRVS 88.7 FM. The station is located in Lafayette and is part of NPR. The zydeco music actually starts at 8 a.m. on that station with John Broussard and Melvin Cesar.
Herman’s Zydeco Stomp provided a nice mix of zydeco and old school R&B. He gave me a welcome shout out over the air as I was driving through some beautiful countryside on a sunny afternoon between Church Point and Rayne. Herman also did a nice tribute to Etta James. His Zydeco Stomp, streams live on the web at www.krvs.org. There are also podcasts of previous shows and all the locally-produced programs at the site. Herman also hosts Barbecue & Drink a Few (zydeco, blues and R&B) from 2 - 6 p.m. Sunday on KVPI 92.5 FM. Here is my Friend Paul Tamburello's post: Herman Fuselier's Zydeco Stomp: A Gumbo of Music, Culture, and Community.
For blues Herman highly recommended The Blues Box with Raoul Breaux from 9 a.m. to 1 p.m. CST Fridays on KRVS. He said that Raoul is an encyclopedia of the blues and plays some great stuff.
Cajun music is played on KRVS every weekday morning from 5-7 a.m. CST and all day on Sundays from 7 a.m. to 3 p.m. Cheryl Castille, Herman’s co-worker at the St. Landry Parish Visitor Center, hosts The Exchange from 1-2 p.m. CST Tuesdays. She interviews musicians, artists and other interesting people in the area.
Cajun music is also featured Saturday nights at the Rendez-Vous des Cajuns, a live radio and TV show similar to the Grand Ole Opry and Prairie Home Companion. It is broadcast from the Liberty Theater at 250 West Park Ave in Eunice where the Cajun Music Hall of Fame is located. You can listen to the show online at KVRS.
KBON 101.1 FM is also located at 109 South 2nd Street in Eunice (337) 546-0007 and has the tag line Louisiana Proud and offers about 85% of the overall music is by Louisiana recording artists. It is available online through their KBON Club. For $6.00 per month or $60.00 per year you can have unlimited access to the streaming audio of KBON. Here is my friend Paul Tamburello’s post on it - KBON "Louisiana Proud": The Voice of the Prairie. It was closed when I went by but I listened to it a good bit driving while around and there is great programming.
I have always enjoyed both cajun and zydeco music and the food that originates from the same Southwest Louisiana area but had never been there and have long wanted to go. On my frequent trips to New Orleans, I would go to the Sunday afternoon cajun session at Tipitina’s and Thursday zydeco nights at the Rock N Bowl. I usually planed my trips to take these in. Growing up in New Orleans we were exposed to both the music and the food of the region. My father used to take me fishing in the bayous but we never went west of Houma. So when I had some time to go back to New Orleans recently, I made sure that I ventured out to the Opelousas and Lafayette areas.
As I arrived in New Orleans on my way to spend some time in the Opelousas and Lafayette LA areas, I got a welcoming email from Herman Fuselier, Communications Director, St. Landry Parish Tourist Commission. Herman was responding to a blog post I did on zydeco and cajun musicians in anticipation of my trip to the area. He invited to me visit their St. Landry Parish web site, along with their Facebook and Twitter pages. They also have a YouTube page and a blog - St. Landry Parish - It's Gumbo for Your Soul. Herman also offered to provide advice and I immediately took him up on the offer. Herman told me about two zydeco shows that I had not been able to find online. I ended up seeing both and will be writing about them next weekend. He also encouraged me to attend a third that I had considered and this turned out to be wise counsel. Here is their weekly preview of zydeco events.
Herman invited me to come by the new St. Landry Parish Visitor Information Center. Stopping there and talking with Herman and his colleagues provided a great introduction to the Lafayette Opelousas area. It is located off exit 23 on I-49, just north of Opelousas and should be one of your first stops. Below is Cheryl Castille, Herman, and Celeste Gomez, the commission director. They spend over an hour with me, each offering useful ideas. I could have easily stayed longer but wanted to start following their suggestions.
Tomorrow and over the two following weekends I will be writing about what I found in terms of music, food, countryside, and welcoming people. I highly recommend going to this area for its rich cultural traditions. My three days were too short and I hope to get back soon. To tour the countryside over several days, I followed a guide provided by the Visitor Center that showed the scenic byways. Herman also offered a great lunch suggestion at Soileau’s in Opelousas. I went to the Saturday morning Cajun jam session at the Savoy Music Center, more on it next weekend. Herman has several radio programs. His show, Zydeco Stomp, streams live on the web at www.krvs.org. It airs Saturdays from noon to 3PM. As I was driving through the countryside after spending the morning at the Savoy Cajun jam, Herman gave me a shout out on his show welcoming me to the area. His actions were typical of what I encountered from many people. Tomorrow I will cover more about his radio shows, as well as that of his colleague Cheryl Castille and others. Many are available online.
Herman’s actions are a great example of the power of social media and the ability of it to connect people. He monitors several alerts and noticed my post on one. Then he followed up with very useful advice. Now I want to further share what he and his colleagues shared with me.
This is a term that Dave Weinberger used in his KM World article, Letting data out of its box, that my friend, Geoff Bock, pointed out to me. Dave is talking about open data, This is data that has metadata that is open to link to other data. Then interesting things can happen, As Dave writes, “Once you let data out of its box—out of its cell—it immediately links up with everything it can, because that's how meaning works: One thing leads to another, and if it doesn't, it's non-sense.”
He adds that open data has value because of its links, “and links—the frisky little devils—just want to go forth and multiply.” Dave was writing these thoughts from a conference of yellow pages style paper directories that are moving to the Web or are already there. The ability of their data to link opens up a new world of possibilities for both their users and advertisers. It should also generate a new set of metrics to determine the value of ads. Reach becomes a dynamic number that depends on the strength of the data’s multiplying power.
It seems that the possibilities here are huge. Dave concludes his piece by stating that, “once data is out of its box, it never goes back in. And we're the better for it.” Well the genie is out of the bottle. Traditional SEO seems one-dimensional now as we move to n-dimensional models of reach. While there is a whole new playing field for the spammers. There are also great opportunities to provide connection and value for legitimate reasons.
This is interesting concept to reflect on in a cold January day in Cambridge.
As I mentioned on this blog I am now helping OutStart with their social media efforts as part of the OutStart team. I am one of several people contributing to our OutStart Knowledge Solutions Blog (see: My New Role within OutStart’s Social Media Efforts). I will not be repeating my posts for that blog on this blog. However, once a month I will post links to my writing there. Here is the seventh set covering December. I am including posts by other members of the OutStart team. I welcome your comments.
I received a review copy of the Forrester Wave™: Web Content Management For Online Customer Experience, Q3 2011 by Stephen Powers and am just getting around to looking at it. It is a very useful document that covers a web content management market in transition. I remember back in my days with a large consulting firm that this was an emerging field and it was included within the knowledge management group I led. Now it was passed KM, at least the old school version, with the rise in Web, but also I doubt it would even be included in a KM group because of the external focus.
Forrester writes that, “functionality to enable publishing to the Web — whether internally or externally — has become commoditized. Yet now, the WCM market is growing based on customer experience management (CXM) needs, including multichannel delivery, content targeting, analytics, and integration with other CXM technologies.” The group the vendors into four classifications: traditional ECM vendors (e.g., IBM, Microsoft, Oracle, and OpenText); CXM stack players (e.g., IBM, Adobe, and Autonomy); Independents (e.g., Percussion and Clickability); and Open source (e.g., Alfresco, Drupal).
The major capabilities within the emerging CXM offerings include the following:
Process-based solutions enable business users to create experiences. These solutions include tools that business users (as opposed to IT users) use to create and manage structured and unstructured content for customer experiences. Ease of use is a feature here.
Delivery solutions bring interactive experiences to customers. Vendors often tightly couple both WCM and eCommerce solutions with native delivery tiers, enabling businesses to offer CXM through a single package. Other options include experience delivery with rules-based content targeting through search, personalization, and recommendations engines.
Customer intelligence solutions also enable businesses to gauge the success of experiences. Testing can enable marketers to test variations of experiences on demographic subsets before rolling them out to a broader audience. Web analytics tools can give insight into how consumers use content. Social analytics can provide insight into how consumers engage with companies.
Because most companies already have significant investments in WCM tools, it makes more sense to integrate the missing pieces that rip and replace everything. The top candidates to add to existing WCM tools are analytics and CRM capabilities. This makes sense given the rise of CXM as a value proposition for the tools. The top new capabilities for the next 12 months include mobile capabilities, targeting content based on used behavior, analytics, and distribution of content to social sites.
This is vibrant market that will only grow in capabilities. The report assesses a number of vendors on how they meet market needs looking at their current offering, strategy, and market presence.
Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information. Some of these I did to link to things I found useful and others are RTs that I want to save for the same reason. Since Twitter archiving is an oxymoron, I am now going to post my favorite links for the month so they can be easily accessed later. I spot tested the reduced shortened urls and they all should work. I hope this is also useful for you. Let me know your favorite tweets for the month.
RT @RomainGoday: Is the Internet the “Paris” of the new millennium? http://bit.ly/rq7ell
Craft an Attention-Grabbing Message http://bit.ly/uYVMrB
social network predictions for 2012 http://cnet.co/rM8rlr
RT @davidfcarr: 10 Biggest Social Business Stories Of 2011 http://bit.ly/s5PbZA #socbiz #e2 @thebyard
RT @mfauscette: Top 10 most bizarre tech stories of 2011 - http://CNN.com - http://bit.ly/uXdGwk
Twitter 2012: Bigger and More Ads http://on.mash.to/tVFKq1 Improve Your Small Biz with Mobile Marketing http://bit.ly/tQCFS6
RT @DearingGroup: What’s Coming In 2012: Book Publishing // http://bit.ly/vxLPmt
great read by @johnt - Oh, is that KM is it? http://bit.ly/tWrTyn
Why Real-World Socializing Is the Next Big Thing for Social Media on.mash.to/uNIyWu
RT @darwineco: Big Data, analytics get even bigger, hotter in 2012 http://bit.ly/rPcXvY
Work, Life Balance: VW Agrees To Switch Off After-Hours Email http://n.pr/s7qUtM
RT @darwineco: RT @magnify: Curation is the New Creation (business insider) http://ow.ly/86zJX
RT @GeorgeDearing: Good explanation of how social networks trump email -- http://flpbd.it/McGZ
RT @SmartDataCo: 2012 Outlook for Enterprise Architecture by @joemckendrick http://goo.gl/fb/A9P7W
Rules to Stop Pupil and Teacher From Getting Too Social Online http://nyti.ms/usPo9b
IT contractors are benefiting from cautious employers bit.ly/rG274Y
RT @perryhewitt: When can a company claim ownership of an employee’s social media account? http://nyti.ms/todWE3
RT @Reichental: Smartphones account for a quarter of all photos and videos taken in U.S. Source: NPD Group
RT @joemckendrick: Some cool 2011 startups, and what they’re disrupting http://smrt.io/tI38Q9
Social Networks Account for 20% of Time Spent Online http://on.wsj.com/sF8qiG RT @darwineco:
RT @SmartDataCo: Why Businesses Can No Longer Ignore Social Media Listening http://goo.gl/fb/TvfSP
RT @jowyang: Growing discussions on which vendors to choose in Social CRM http://trib.al/enxtgC
new @darwineco post - How to Manage Information Overload: 6 Ways Discovery Engines Help http://bit.ly/vjy6GM
I downloaded 2012 Social Marketing New Media Predictions via @awarenessinc http://bit.ly/tu2Etn
from @sympmarc Base Your SharePoint Database Architecture on Biz Reqts 1st, Database Concerns 2nd http://bit.ly/s2oRCO
State of the Blogosphere 2011 http://bit.ly/uFA9Mt
Allen Toussaint was surprise addition to Fess Festival at Tipitina's last night #NOLA http://yfrog.com/ob1msij
Dr. John was also surprise addition to Fess Festival at Tipitina's last night #NOLA http://yfrog.com/kl64379104j
RT @outstart: RT @bduperrin: Social Business Predictions for 2012 http://j.mp/uWqDjE
2011 Global Most Admired Knowledge Enterprise (MAKE) Winners http://bit.ly/rMI0ql
RT @joemckendrick: 1/3 US households chuck landlines; now use mobile only http://smrt.io/rKQ2Es me too
RT @darwineco: How social media is dramatically changing journalism http://bit.ly/soLmxC #journalism #content
RT @eric_andersen: "@TripAdvisor ended day at $3.58 making it 2nd most valuable East Coast consumer Web co" http://j.mp/rLv5cA
Meet the future of consulting http://bit.ly/tmVxmz @psfk
from @darwineco - The 4 Levels of Web-Awareness - http://bit.ly/tKAWmM
RT @darwineco: Why Discovery Must Evolve To Save Social Commerce - Forbes http://onforb.es/sTv6qL
via @dhinchcliffe: Some big thoughts on big data and cloud in 2012 | Gigaom http://ow.ly/1CtQ4A #bigdata #CoIT
RT @michellemanafy: Reflections on my first year at FreePint: A look back ... and looking forward: http://bit.ly/sNrpPT
RT @sympmarc: Social Media Meets Darwinism http://ow.ly/1CIwFg -> Excellent. +1
Since this is suppoed to be a holiday so I will stay with art. Here is a 18" x 24" arcylic painting of four pears. It had been a while since I had chance to paint when I finished this over the New year's weekend. It was started from life in early December but then finished from a photo after a four week break in working on it.