An increasing number of bloggers and others are moving into Facebook. Some of these, such as Jeff Pulver, are abandoning LinkedIn . Jeff wrote, “In LinkedIn, everything centers around establishing a connection. In Facebook, connecting is just the beginning. Facebook is all about community. And this can been seen by doing things like leaving messages on users' walls, joining groups and having discussions, as well as some of the more social applications built for Facebook.”
Many web software developers are now including integration with Facebook as a major communication channel. CNet is one. I learned about this through John Payne, CEO of CircleUp a web-based social communications service. CircleUp allows you to send out messages in multiple channels (e.g., email, IM) and, starting in September, through Facebook. Then the sender gets an aggregated message that aggregates the responses from all channels. I will write more about this useful tool next week.
So I joined Facebook and now am connecting with a growing network of people who also made the same move. I am not prepared to give up on LinkedIn but I like the more robust communication with my community of friends that Facebook offers.
There can be some improvements to enhance this increased business use. The interface and questions still reflect the more social and consumer orientation of Facebook. I think they should improve the options available to reflect business choices. For example, it does not provide enough options for how you meet people. The emphasis is too much on personal relationships. I noticed that a lot of people choose that they met randomly or hooked up when it was more likely through a web connection or business connection that was not really random. Getting hooked up usually refers to more personal interactions. These are minor points. I am very glad I moved to Facebook. Perhaps I will see you there. web 2.0 Facebook Business